Worried because your nail polish business is not working as you thought it would? Well, just providing good products is not enough. You have to stand out from the rest of the crowd. For that, marketing is a must! You need effective marketing like every business, from small food vendors to your nail polish brand. […]

An Ayurvedic hair oil is a concoction of herbs, plant oils, and more. These hair oils have a healing effect on one’s scalp and hair. Their soothing properties also calm the mind and enable you to sleep peacefully. Due to the benefits of ayurvedic oil for hair, many people prefer it over regular hair oils. […]

Custom formulation is a process where a cosmetic formulation is developed to be customisable. In short, custom cosmetic formulation is the one in which you can add the ingredients of your choice. With custom cosmetic formulation ingredients, brands can innovate or upgrade their products easily. So, most brands that outsource their manufacturing prefer using custom […]

Several skincare brands offer anti-ageing products such as anti-wrinkle creams, dark eye circle removers, fine line removers, etc. All these products are in great demand in the market. However, only the brands that opt for a smart marketing strategy become successful in luring the customers. So, brands entering this segment must adopt smart anti-ageing marketing […]

Stress, pollution, diet, and other factors cause our skin to age rapidly. So, skincare products with anti-ageing properties are in great demand nowadays. While brands innovate their formulas to improve their anti-ageing products, they must also be concerned about the ongoing anti-ageing market trends. It will help them to understand their customer demands. Also, they […]

The skin of a baby is delicate. So, any products that a baby uses must be safe, skin-friendly, and suitable for its skin. Brands entering the skincare industry must know about this while manufacturing their baby care products. A contract manufacturing company can produce these products in bulk. Getting contract manufacturing for baby care products […]

Not all brands manufacture their own products. Some of them also outsource manufacturing to private label services companies. The benefits of private labels include low-cost manufacturing, predefined custom formulas, large production capacity, and more. However, there are some myths surrounding private label products and services. These myths are debunked in this article to provide brands […]

The haircare ingredients for newborns have to be gentle and soothing. Any harsh ingredient or chemicals may affect their soft and sensitive skin. In this article, we have discussed baby hair care ingredients to avoid. The details regarding the right infant hair care ingredients are also provided in the below sections. 1. Natural Oils Natural […]